making the most of online platforms

Rapid changes in technology mean there are new devices and new online resources being developed at an ever-increasing pace. So what's the best way to make the most of all the new developments?

Basic good marketing practice is still needed - there is a place for all the new developments but you still need to work out which one is best for the purpose in hand.

At Homer we are fascinated by new technology and use it ourselves so we are well placed to give good practical advice and help you plan your electronic and online campaigns. We are equally well placed to implement and roll out those plans whether it's an e-marketing campaign, starting a Twitter account, a Facebook page or using LinkedIn effectively.

Our emphasis is on using our skills to make sure you have the right tools to match your resources. And where you need advice and some training we can help.

electric e-marketing

E-marketing campaigns are a very cost-effective way of reaching your audience. Using online tools we can build good looking and effective templates for e-mails with links through to your website.

Behind the scenes there is full reporting - you can see exactly who clicked what and when so you can see what has been effective. Email lists are easy to manage and repeatable.

For a bespoke service we can do it all for you or we can set you up with a template and you can then manage your own campaigns.

social media

Social media is all about developing conversations with your audiences and stakeholders. It widens your networks and offers new opportunities. It works best when you find your authentic voice and the right balance of the personal and the professional, so it's different to traditional marketing. We've helped clients get going in this exciting space and link up their online marketing with the real world.